Questar Advertisements of the 1970s
Abbreviations: AC: American Cinematographer; AP: American Photographer; Astro: Astronomy; C35: Camera 35; CC: Construction Contracting; IR&D: Industrial Research & Development; MP: Modern Photography; MTR: MIT Technology Review; NH: Natural History; NR: National Review; PP: Petersen’s Photographic; Ptrm: Planetarium; S&T: Sky and Telescope; SA: Scientific American; Sci80: Science 80; SD: Science Digest; Smsn: Smithsonian; SN: Science News.
| Advertisement | Instances | Notes | ||
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Questars Photograph the Eclipse | S&T, May 1970 S&T, Jun 1970 |
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Why Don’t You Keep an Eye on Things | Brief Version | CC, Jul 1970 | Introduction of the Questar Autocollimator (June 1971). Introduction of the Cinema Model (June 1971). Introduction of the Questar Television Camera (June 1971). |
| Full Version | SA, Jun 1971 SA, Jul 1971 MP, Aug 1971 MP, Sep 1971 MP, Feb 1972 SA, Mar 1972 MP, Jul 1972 MP, Oct 1972 |
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Questar Keeps Repeating Itself | General Audience | SA, Aug 1970 S&T, Sep 1970 SA, Sep 1970 S&T, Oct 1970 NH, Oct 1970 MP, Oct 1970 MP, Nov 1970 S&T, Jan 1971 MP, Jan 1971 NH, Feb 1971 SA, Feb 1971 S&T, Mar 1971 SA, Apr 1971 NH, Dec 1971 |
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| Educators | Ptrm, Jun 21, 1972 Ptrm, Sep 21, 1972 Ptrm, Dec 21, 1972 Ptrm, Mar 21, 1973 |
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Another Eclipse Photo | S&T, Dec 1970 S&T, Feb 1971 |
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Another of Those “Impossible” Views | NH, Jan 1971 SA, Jan 1971 MP, Feb 1971 NH, Mar 1971 SA, Mar 1971 MP, Mar 1971 NH, Aug-Sep 1971 SA, Jan 1972 MP, Jan 1972 MP, May 1972 |
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Questar Keeps Talking about Resolution | S&T, Apr 1971 S&T, May 1971 S&T, Oct 1971 |
First appearance in an advertisement of the Questar Portable Pier (later known as the Folding Pier). | |
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Questar Spies on a Bald Eagle | NH, May 1971 SA, May 1971 NH, Jun-Jul 1971 MP, Jun 1971 MP, Jul 1971 SA, Aug 1971 NH, Nov 1971 SA, Dec 1971 MP, Dec 1971 NH, Feb 1972 MP, Mar 1972 NH, Apr 1972 SA, Aug 1972 MP, Aug 1972 NH, May 1973 |
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Questar Photographs M42 | S&T, Jun 1971 S&T, Aug 1971 |
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Questar Photographs Deslandres and Arzachel | S&T, Jul 1971 S&T, Sep 1971 |
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Questar Cinema Model Can Focus | AC, Aug 1971 SA, Oct 1971 MP, Oct 1971 SA, Nov 1971 MP, Nov 1971 MP, Apr 1972 MP, Mar 1974 |
First substantial advertisement about the Cinema Model and David Quaid’s role in developing it (October 1971). | |
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3 1/2-inch Questar Photographs the Face of the Sun | SA, Sep 1971 NH, Oct 1971 NH, Jan 1972 SA, Feb 1972 NH, May 1972 SA, Jul 1972 SA, Aug 1973 SA, Feb 1974 |
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More Photographs of the Sun’s Face | S&T, Nov 1971 S&T, Dec 1971 |
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Surveys the Terminator | S&T, Jan 1972 S&T, Feb 1972 |
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1972 Questar Booklet Announcement | S&T, Mar 1972 | ||
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Moon Craters with Questar on Lower Left | S&T, Apr 1972 S&T, Aug 1972 S&T, Feb 1973 S&T, Apr 1974 S&T, Jul 1974 |
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Questar Cinema Model: One of the Most Exciting Things | Questar Cinema Model: One of the Most Exciting Things | SA, Apr 1972 MP, Jun 1972 SA, Sep 1972 MP, Sep 1972 SA, Feb 1973 MP, May 1973 SA, Jun 1973 MP, Oct 1973 |
Announcement of Q Camera in Daytona Beach, Florida (April 1974). |
| Questar Cinema Model: One of the Most Exciting Things (With Q Camera) | SA, Apr 1974 | |||
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M42 by Entrop | S&T, May 1972 | ||
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Questar-Autocollimator | Questar-Autocollimator with Case | SA, May 1972 SA, Jun 1972 |
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| Questar-Autocollimator | SA, Oct 1972 SA, Jan 1973 SA, May 1973 SA, May 1974 SA, Aug 1974 |
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1970 Eclipse Is Photographed | S&T, Jun 1972 S&T, Jul 1972 |
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No Matter Where You Look: Ground Squirrel | NH, Jun-Jul 1972 NH, Aug-Sep 1972 MP, Nov 1972 NH, Dec 1972 MP, Dec 1972 NH, Jan 1973 MP, Apr 1973 NH, Jun-Jul 1973 MP, Jul 1973 MP, Nov 1973 NH, Feb 1974 C35, Feb-Mar 1974 NH, Mar 1974 C35, Apr 1974 MP, Apr 1974 MP, May 1975 NH, Jun-Jul 1975 NH, Nov 1975 MP, Dec 1975 MP, Jan 1976 MP, Jul 1976 NH, Oct 1976 MP, May 1977 Smsn, Jun 1977 Smsn, Nov 1977 MP, Mar 1978 Smsn, May 1978 Sci80, Jan-Feb 1980 Sci80, May-Jun 1980 |
Introduction of a cam-based Fast Focus option for the Field Model. | |
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Eclipse Studies with Michael T. Clark | S&T, Sep 1972 S&T, Aug 1974 |
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Corona at Tuktoyaktuk | S&T, Oct 1972 S&T, Nov 1972 S&T, May 1973 |
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Questar “Shoots” the Bighorn | NH, Oct 1972 NH, Nov 1972 SA, Dec 1972 MP, Jan 1973 MP, Feb 1973 NH, Apr 1973 SA, Apr 1973 MP, Jun 1973 SA, Jul 1973 MP, Sep 1973 NH, Oct 1973 SA, Jan 1974 C35, Jun 1974 |
First appearance in an advertisement of the Carpod accessory. | |
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Questar Seven Photographs the Planets | S&T, Dec 1972 S&T, Jan 1973 S&T, Jun 1973 |
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Questar Photographs Clavius | NH, Feb 1973 NH, Mar 1973 MP, Mar 1973 SN, Aug 18-25, 1973 NH, Aug-Sep 1973 MP, Aug 1973 SN, Dec 22-29, 1973 NH, Jan 1974 MP, Feb 1974 NH, May 1974 MP, Jun 1974 C35, Jul 1974 NH, May 1975 Smsn, Sep 1978 |
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Questar 3 1/2 Photographs the Deep Sky with Starguide | S&T, Mar 1973 S&T, Apr 1973 S&T, Jul 1973 S&T, Jan 1974 S&T, Jun 1974 |
Introduction of the Starguide. First appearance in an advertisement of an early “mushroom top” Brandon eyepiece. | |
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Questar Does It All | S&T, Aug 1973 S&T, Sep 1973 SA, Oct 1973 SA, Nov 1973 SA, Dec 1973 S&T, Feb 1974 SA, Mar 1974 S&T, May 1974 SA, Jul 1974 S&T, Nov 1974 S&T, Apr 1975 SA, Apr 1975 S&T, Dec 1975 SA, Aug 1976 |
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Questar at Akjoujt and Lake Rudolf | S&T, Oct 1973 S&T, Nov 1973 S&T, Dec 1973 S&T, Mar 1974 S&T, Sep 1976 |
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You See More with Questar: Burrowing Owl | NH, Nov 1973 NH, Dec 1973 MP, Dec 1973 MP, Jan 1974 NH, Apr 1974 MP, May 1974 MP, Sep 1974 NH, Jan 1975 MP, Sep 1975 MP, Mar 1976 |
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You See More with Questar: Water Turkey | NH, Jun-Jul 1974 MP, Jul 1974 NH, Aug-Sep 1974 C35, Aug-Sep 1974 MP, Aug 1974 NH, Feb 1975 MP, Mar 1975 |
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Questar Photographs the Firefighters | SA, Jun 1974 SA, Oct 1974 SA, Jan 1975 SA, Jun 1975 |
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Jupiter with the Questar 3 1/2 | Jupiter with the Questar 3 1/2 with Olympus OM-1 | S&T, Sep 1974 S&T, Oct 1974 |
Introduction of the Questar-modified Olympus OM-1 camera body. |
| Jupiter with the Questar 3 1/2 with ALPO Jupiter Recorder Testimonial | S&T, Dec 1974 S&T, Mar 1975 S&T, Aug 1975 S&T, May 1976 |
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Questar Teams Up with Olympus | SA, Sep 1974 MP, Oct 1974 SA, Nov 1974 MP, Nov 1974 SA, Mar 1975 SA, Jul 1975 |
Introduction of the Questar-modified Olympus OM-1 camera body. | |
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Questar Photographs the Neighbors | NH, Oct 1974 NH, Nov 1974 MP, Dec 1974 MP, Feb 1975 NH, Mar 1975 MP, Jun 1975 MP, Jul 1975 MP, Nov 1975 NH, Jan 1976 MP, Feb 1976 MP, Jun 1976 Smsn, Apr 1979 |
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Questar Proves It’s Pileated | NH, Dec 1974 MP, Jan 1975 NH, Apr 1975 MP, Apr 1975 MP, Aug 1975 NH, Oct 1975 MP, Oct 1975 |
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Questar in a Hostile Environment | SA, Dec 1974 SA, Feb 1975 SA, May 1975 IR&D, Aug 1975 IR&D, Sep 1975 SA, May 1976 SA, Oct 1976 SA, Oct 1977 SA, Oct 1978 |
Introduction of the Questar SR-7. | |
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M8 with the Questar 3 1/2 and Starguide | S&T, Jan 1975 S&T, Feb 1975 S&T, Jul 1975 S&T, Nov 1975 |
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Enjoy the Terminator | S&T, May 1975 S&T, Sep 1975 S&T, Feb 1976 S&T, Jun 1976 |
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A Letter to Questar on Performance | Questar on Red Background | S&T, Jun 1975 S&T, Oct 1975 S&T, Mar 1976 |
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| M81 | NH, Aug-Sep 1975 NH, Dec 1975 |
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| M8 | SA, Aug 1975 SA, Sep 1975 SA, Apr 1976 MTR, Jun 1976 |
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Questar 20-40 | SA, Oct 1975 IR&D, Oct 1975 SA, Nov 1975 IR&D, Nov 1975 SA, Dec 1975 IR&D, Feb 1976 SA, Mar 1976 IR&D, Apr 1976 SA, Jul 1976 IR&D, Sep 1976 SA, May 1977 |
Introduction of the Questar 20-40. | |
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M17 with the Questar Seven and Starguide | S&T, Jan 1976 S&T, Apr 1976 S&T, Oct 1976 S&T, Jan 1977 |
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Children with Questar | Grow with a Questar | SA, Jan 1976 NH, Feb 1976 SA, Feb 1976 NH, Mar 1976 SA, Jun 1976 NH, Aug-Sep 1976 SA, Sep 1976 NR, Oct 15, 1976 NR, Nov 12, 1976 SA, Nov 1976 NR, Dec 10, 1976 NH, Dec 1976 SA, Jun 1977 SA, Nov 1977 SA, Mar 1978 S&T, Nov 1978 S&T, May 1979 S&T, Nov 1979 S&T, Dec 1980 Astro, Nov 1984 |
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| Grow with a Questar (Gender Neutral Copy) | Smsn, Feb 1977 Smsn, Apr 1977 NH, Nov 1977 |
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| Give Her the Stars for Christmas | NH, Dec 1977 SA, Dec 1977 MP, Dec 1977 Smsn, Dec 1977 |
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| Put Stars in Her Eyes | SA, Aug 1978 SA, Nov 1978 Smsn, Nov 1978 SA, Jun 1979 SA, Nov 1979 Astro, Dec 1984 SA, Nov 1986 SA, Sep 1987 SA, Nov 1987 SA, Jun 1988 |
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| Grow with a Questar (Brief Copy) | Smsn, Jun 1979 Smsn, Dec 1979 Smsn, Oct 1980 Smsn, Nov 1980 NH, Dec 1980 NH, Mar 1981 Smsn, Jun 1981 |
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| Give Them the Stars for Christmas | S&T, Nov 1989 SA, Nov 1989 S&T, Dec 1989 SA, Dec 1989 SA, Nov 1990 Astro, Nov 1990 |
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In Dim Light at 200 Feet | NH, Apr 1976 MP, Apr 1976 MP, May 1976 NH, Jun-Jul 1976 MP, Mar 1977 |
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Questar Talks about Collimation | S&T, Jul 1976 S&T, Aug 1976 S&T, Nov 1976 SA, Feb 1977 SA, Mar 1977 S&T, Apr 1977 |
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A Questar 700? | MP, Aug 1976 | Introduction of Questar 700. | |
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Questar 700 | MP, Sep 1976 MP, Oct 1976 MP, Nov 1976 S&T, Dec 1976 SA, Dec 1976 MP, Dec 1976 SA, Jan 1977 MP, Jan 1977 NH, Feb 1977 MP, Feb 1977 SA, Apr 1977 MP, Apr 1977 NH, Jun-Jul 1977 MP, Jun 1977 SA, Jul 1977 Smsn, Aug 1977 PP, Aug 1977 MP, Sep 1977 PP, Sep 1977 MP, Oct 1977 PP, Nov 1977 PP, Dec 1977 Smsn, Jan 1978 SA, Feb 1978 SA, Jun 1978 MP, Jun 1978 MP, Oct 1978 SA, Dec 1978 MP, Jan 1979 Smsn, Jan 1979 MP, Feb 1979 SA, Apr 1979 Smsn, Oct 1979 SD, Winter 1979 SD, Spring 1980 SD, Summer 1980 |
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Questar Photographs the Face of the Sun | NH, Nov 1976 NH, Apr 1977 |
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What They Write Us about Questar | S&T, Dec 1976 S&T, May 1977 S&T, Jun 1977 S&T, Oct 1977 |
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Questar 700 Photographs the Eclipse | S&T, Feb 1977 S&T, Mar 1977 S&T, Sep 1977 |
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For the Lover of Fine Instruments | Full Version | S&T, Jul 1977 S&T, Aug 1977 SA, Aug 1977 SA, Sep 1977 S&T, Nov 1977 SA, Jan 1978 S&T, Aug 1978 |
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| Brief Version | Smsn, May 1979 Smsn, Sep 1979 Smsn, Jan 1980 Smsn, Aug 1980 Smsn, Jan 1981 Smsn, Feb 1981 NH, May 1981 Smsn, Sep 1981 Smsn, May 1982 |
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| Full Version with Questar 12 Announcement | Astro, Jan 1980 Astro, Feb 1980 Astro, Mar 1980 Astro, Aug 1980 S&T, Nov 1982 SA, Nov 1982 S&T, Dec 1982 SA, Dec 1982 |
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Questar Photographs a Hummingbird’s Wing in Motion | MP, Jul 1977 MP, Aug 1977 MP, Nov 1977 MP, May 1978 |
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Shape of Excellence | S&T, Dec 1977 S&T, Jan 1978 |
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There’s Nothing Like a Questar for Animal Shots Like This | MP, Jan 1978 MP, Feb 1978 PP, Feb 1978 Smsn, Mar 1978 MP, Apr 1978 MP, Jul 1978 Smsn, Jul 1978 MP, Nov 1978 |
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Robert Smith Testimonial | Measure of Excellence | S&T, Feb 1978 S&T, Mar 1978 SA, Jul 1978 SA, Sep 1978 SA, Jan 1979 |
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| When You Choose a Questar | S&T, Sep 1978 S&T, Dec 1978 S&T, Apr 1979 Astro, Dec 1979 Astro, Jul 1980 Astro, Jul 1990 |
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Nature of Optical Excellence | S&T, Apr 1978 SA, Apr 1978 S&T, May 1978 SA, May 1978 |
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Questar 500 F2.8 | IR&D, Apr 1978 IR&D, Jul 1978 IR&D, Nov 1978 |
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Another Great Photograph with Starguide | S&T, Jun 1978 S&T, Jul 1978 S&T, Oct 1978 S&T, Mar 1979 S&T, Jul 1979 S&T, Oct 1979 |
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Maybe Someone in Your Family Is a Birdwatcher | MP, Aug 1978 MP, Sep 1978 MP, Dec 1978 |
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Incomparable Questar Seven | S&T, Jan 1979 S&T, Feb 1979 SA, Feb 1979 SA, Mar 1979 S&T, Jun 1979 SA, Aug 1979 S&T, Dec 1979 SA, Jan 1980 S&T, May 1980 SA, Feb 1981 S&T, May 1981 SA, May 1981 Astro, May 1981 Astro, Jun 1981 Astro, Oct 1981 SA, Nov 1981 S&T, Dec 1981 Astro, Dec 1981 Astro, Mar 1982 S&T, Apr 1982 Astro, Aug 1982 |
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There Is Nothing Like a Questar 700 | There Is Nothing Like a Questar 700 | MP, Mar 1979 MP, Apr 1979 AP, Jun 1979 AP, Jul 1979 MP, Sep 1979 MP, Oct 1979 MP, Nov 1979 MP, Dec 1979 MP, Jan 1980 MP, May 1980 |
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| There Is Nothing Like a Questar 700 Mark II | MP, Apr 1981 Smsn, Apr 1981 MP, May 1981 Smsn, May 1981 MP, Jun 1981 Smsn, Jul 1981 Smsn, Aug 1981 Smsn, Nov 1981 Smsn, Dec 1981 Smsn, Sep 1982 |
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You Can Carry Your Questar With You | Smsn, Mar 1979 Smsn, Jan 1982 |
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Mount Rushmore | Photographed with a Questar 700 | SA, May 1979 SA, Jul 1979 SA, Dec 1979 |
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| At a Quarter Mile: Jefferson | MP, Feb 1980 Smsn, Apr 1980 MP, Jun 1980 Smsn, Jul 1980 |
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| At a Quarter Mile: Roosevelt | MP, Mar 1980 MP, Apr 1980 |
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| At a Quarter Mile: Lincoln | Smsn, Mar 1980 Smsn, Jun 1980 |
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The Under Cover Questar | MP, May 1979 MP, Jun 1979 |
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There’s Nothing Like a Questar | MP, Jul 1979 Smsn, Jul 1979 MP, Aug 1979 Smsn, Aug 1979 AP, Sep 1979 Smsn, Nov 1979 Smsn, Feb 1980 Smsn, May 1980 MP, Jul 1980 MP, Aug 1980 Smsn, Sep 1980 MP, Nov 1980 MP, Dec 1980 Smsn, Dec 1980 Smsn, Mar 1981 NH, Jul 1981 Smsn, Oct 1981 Smsn, Mar 1982 |
Final Questar advertisement in Natural History magazine (July 1981). | |
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Questar 12 | Introducing the Questar 12 | S&T, Aug 1979 S&T, Sep 1979 SA, Sep 1979 Astro, Sep 1979 SA, Oct 1979 Astro, Oct 1979 |
Introduction of the Questar 12 and the Questar-Byers mount. First advertisement in Astronomy magazine (September 1979). |
| The Questar 12 | S&T, Jan 1980 SA, Feb 1980 S&T, Apr 1980 Astro, Jun 1980 SA, Jul 1980 S&T, Aug 1980 Astro, Dec 1980 |
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| The Questar 12 with Observa-Dome | S&T, Mar 1981 Astro, Mar 1981 S&T, Apr 1981 |
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